Adam Singer, once the boss of digital telly company Flextech, and a former Chairman of music rights collecting society PRS For Music (or the MCPS-PRS Alliance as it was then known), has been appointed to the role of Chairman at Digital Radio UK.

This is the body charged with the task of converting the great British public to digital radio, preferably by 2015. Although Singer's background is TV and music rights, he does sit on a committee within media regulator OfCom, so knows a thing or two about the regulatory and political dimension of the wider media industry.

The appointment was welcomed by RadioCentre, the trade body for those commercial radio companies who favour a fast phasing out of FM and move to Digital Audio Broadcasting. Their top man, Andrew Harrison, said: "Adam has a vast breadth of experience in the broadcasting world and his valuable knowledge will be of huge benefit to the radio sector as we move towards digital switchover".